Published · March 18, 2024 · By VoiceOver Maker Team
As your brand expands to new channels, keeping a consistent voice matters. VoiceOver Maker lets you codify tone, pace, and emotion so every narration—from ads to support videos—feels on-brand.
Step 1: Capture your voice attributes
Document how your brand should sound across contexts. Consider tone (warm, confident, playful), pacing, pronunciation, and forbidden phrases. Store these notes where creative, support, and product teams can reference them.
Step 2: Create voice presets
In VoiceOver Maker, choose base voices that match your guidelines. Adjust pitch, speed, and emotion to align with your persona—then save as reusable presets. Label them with intents like “Promo,” “Support,” or “Product Demo.”
Step 3: Build script templates
Consistency comes from structure. Use script frameworks such as Hook → Value → Proof → CTA. Save templates inside the app so teammates can clone them for new campaigns.
Step 4: Share pronunciations and glossary
Brand names, product terms, and acronyms need clear pronunciation. Add them to the Pronunciation Toolkit in VoiceOver Maker so every voice handles them the same way.
Voice governance checklist
- ✓ Assign owners for each voice preset
- ✓ Review scripts quarterly to keep tone current
- ✓ Use the API to track usage by preset
Step 5: Roll out across teams
Invite marketing, product, and support collaborators in the app. Share the brand voice doc, presets, and example scripts. Encourage internal feedback loops by using shared libraries.
Ready to take it further? Combine this guide with the screen narration tutorial to create consistent product updates.